The Current State of the ‘Real-Time’ Web
What is the Real-time Web?
If you’re not quite sure what the ‘real-time’ web is, maybe you’ve heard it called life-streaming, micro-blogging, or tweeting. It really doesn’t matter what you call it. The ‘real time’ web (RTW) is all about one thing: the fast transfer of knowledge. It’s really as simple as that. How fast can I notify, update, and/or interact with a community of like-minded individuals? It’s a direct extension of the blogging format, with far less barriers, a constant stream of information, searchability, a much larger audience…and we are just at the BEGINNING of this phenomenon.
We are just at the beginning…
At the forefront of this RTW revolution is Twitter. What this once modest, still barebones service was able to do in such a short time is truly astounding. It has surpassed that “trend” phase and is slowly creeping into a [dare I say it?] mainstream service. You may think to yourself – “So what, who cares if people use Twitter?”
What’s the point?
I guess the point that I want to hit home the most is that this really is the future of our web interactions. It took us a few years, but we are finally leveraging this technology and connecting with other human beings instead of relying on computers, algorithms, and search results to deliver our online data (hmm…Google). The RTW has enabled us to connect with individuals who we would never of been able to connect with otherwise. People, for the most part are pretty amazing and you’ll be surprised how much people will give back. Perfect example: After following theCRICKETtoy on Twitter (accidentally, I must admit), I receive an instant direct message from the company’s owner asking if I would like one of their CRICKETtoy™ products for FREE. Not really expecting anything out of it, I direct messaged my address back, and received the little guy in the mail in just days! (Thanks Jeff) Point is, people want to connect with people, and the RTW finally allows us to do just that. It doesn’t matter if your promoting a company, a service, a blog, or a product; what the RTW forces you to do is promote yourself first. People do this by helping others, giving advice, offering their services, whatever it may be, people want to be part of this amazing ‘real-time’ exchange of ideas and information.
What does this mean?
I made a slight cut at Google before…kind of joking, but kind of serious at the same time. Google searches are great for historical and static pages on the net, but when it comes to current and news-breaking events, nothing comes close to the RTW. I find myself gravitating towards Twitter Search for various information now. There is so much power that lies in the RTW and its huge community of people that conventional search engines tend to seem “old school”. Before pages are indexed in search engines, and even before a blogger can create a post, someone from the Twitter community has already wrote a 140-character gem that will be retweeted, discussed, and spread virally throughout the internet instantly. So powerful.
What should I do?
Get on Twitter if you haven’t already. Create an account and start connecting with people that interest you. Guy Kawasaki has some great articles on how to get started on Twitter. Read both, here and here.
Once you have built up a solid community of twitterites, I recommend utilizing the power of FriendFeed. Check out the RTW jedi himself, Robert Scoble, on how to get started with Friendfeed.
Most importantly…
I want to hear from you guys who are part of the RTW. I want to get your feedback and your opinions. I would like to do a more comprehensive follow-up and would love to hear back from the community
- What are you thoughts about the future of the RTW?
- More useful: Friendfeed or Twitter?
- How should companies embrace the power of the RTW?
- How many third party Twitter applications do you use?
- How do you get your news?
-
Zach Heller
-
pruett
